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“Who’s Your City? is an emotional call to action for people to live in cities and towns that best suit their personalities” says the Australian Financial Review.

Who’s Your City? ranks in at 2nd best seller by the West Side Barnes and Noble in El Paso.

‘Economic Geographer’ Richard Florida says location matters more than ever in today’s global economy, which is powered by a surprisingly small number of places.

We make three critical choices in our modern, globalized lives. One’s job: What to do? One’s partner: Who to do it with? One’s home: Where to live?

Toronto Globe and Mail-Richard Florida always believed the world was shaped primarily by social and economic factors. Then he discovered the central role played by psychology.

How places are experiencing unprecedented decline and threaten to become tomorrow’s slums.