Best-selling author and urban theorist Richard Florida, in his new book, “Who’s Your City?: How the Creative Economy Is Making Where to Live the Most Important Decision of Your Life,” suggests that despite technology and globalization, the dictatorship of location is not over, and place is not only important, it’s more important than ever.
In this excerpt from the Canadian edition of “Who’s Your City?” author Richard Florida argues that, while Canada’s cities have done well to avoid some of the economic disparities of U.S. cities, they will need to work harder still.
In his new book Who’s Your City?, Florida makes the case that deciding where to live is possibly the most crucial life decision a person can make, right up there with what to do for a living, who not to marry, and whether to have kids or just keep renting. Older generations accepted their geographic place as a given.
If the UAE is viewed as a place less open to, immigrants or young people, the country will fall considerably behind other creative global giants, says Richard Florida, Author, Who’s Your City? and Director of the Martin Prosperity Institute, University of Toronto, in an interview with the Khaleej Times here.
In the just-released Canadian edition of his best-selling guide to cities, Who’s Your City? academic Richard Florida says Canada’s urban municipalities need to stop being so humble, because they already have many of the qualities American cities are trying to achieve. They have a strong middle class, relatively safe streets, dense urban footprints, a strong social safety net and well-educated workers.
The world may indeed have shrunk to one global village due to technology. But that does not make the city you choose to live in any less important, according to renowned urban theorist and best selling author of Who’s Your City? Richard Florida.
Richard Florida, author of “The Rise of the Creative Class,” has always had nice things to say about Madison, Wisconsin. Florida has long argued that communities which offer a stimulating working environment for creative people will thrive in the 21st century. This includes towns that embrace the arts, pop music, gay people and ethnic food.
Richard Florida, and the much-anticipated Canadian edition of his bestselling book Who’s Your City?, can help you figure out if you’re in the right place at the right time to do what you do.
Richard Florida, author of “Who’s Your City?” and director of the Martin Prosperity Institute at the University of Toronto, sees the gravitational pull away from Wall Street and toward more creative industries as part of a necessary economic recalibration.