UPGRADE Your Work

Rana Florida ColumnsRana Florida Columns: Work

The Huffington Post : It’s Time for Leaders to Lead

An astounding 70 percent of employees are not engaged or inspired by their work. Clearly management bears a large part of the blame. In my upcoming book Upgrade (McGraw-Hill, September, 2013), I write about business’s leadership crisis. The traditional top-down approach, in which the boss sits at the top of the pyramid and orders the underlings to work harder, is no longer flying.

admin
June 25, 2013
Rana Florida ColumnsRana Florida Columns: Work

The Huffington Post : Say Cheese! #Selfies as the New Marketing Campaign

With smartphones, people can snap a #Selfie and share it with their network of friends or followers in an instant. With Facebook, Instagram, PicMonkey, Twitpic, TumblrPic and Pic Stitch everyone can be their own photographer, artistic director, and graphic designer, choosing the desired filter and crop, adding text, icons, and Emojicons. Everyone is curating their own content.

admin
June 17, 2013