South Korea has clawed its way out of poverty by becoming a manufacturing powerhouse. But to stay a world-class economy will require the country to draw on a different set of skills. In the future, it will be the ability to create—as distinct from the ability to produce—that will foster innovation, and with it, sustainable economic growth. Whether it is new ideas, new business models, new cultural forms, new technologies, or new industries, it is creative capital that will drive the world economy. The ability to harness creativity will be the biggest challenge, as well as the biggest opportunity, for South Korea.