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Big Think: How the Creative Class is Affecting the Way Businesses Think

By February 2, 2010No Comments

Now more than ever, companies need unconventional thinking to work within the new rules set by the economic recession. Richard Florida has persuasively demonstrated how artists, scientists, engineers, writers, musicians and more can revitalize an entire city from urban decay. With today’s companies in a similar situation, what can members of the Creative Class do for businesses? Discussion of where new hires might come from and the impact they can make.