
As Chief Executive Officer of the Creative Class Group, Rana Florida manages new business development, marketing, consulting, research and global operations serving such diverse clients as BMW, Converse, IBM, Cirque du Soleil, Audi, Zappos, and Starwood Hotels – to name just a few.

Our Services
Speaking
Rana Florida is the CEO of the Creative Class Group, managing new business development, marketing, consulting, research and global operations. The firm’s clients include BMW, Converse, Starwood, IBM, Philips, Pinewood Studios, Zappos, Kraft and Johnson & Johnson to name just a few.
Books
Rana is the author of the best-seller Upgrade, Taking Your Work and Life from Ordinary to Extraordinary. Previously, Rana wrote Creative Spaces for HGTV and the Huffington Post, highlighting public and private spaces that epitomize creativity, innovation, and design. Rana has appeared on The Today Show and MSNBC and was featured on the front business page of The New York Times.
Media
The Creative Class Group has convened the world’s best experts on creativity, business innovation, economic development and global trends.
Rana Florida Speaking
Rana Florida is the CEO of the Creative Class Group, managing new business development, marketing, consulting, research and global operations. The firm’s clients include BMW, Converse, Starwood, IBM, Philips, Pinewood Studios, Zappos, Kraft and Johnson & Johnson to name just a few.
Recent News
onalytica interview with Rana Florida
Blueprint Future: Creative CEO: Shinola’s Shannon Washburn on Inspiration, Agility, & Detroit’s Can-Do Spirit
Blueprint Futures: Creative CEO: Dan Doctoroff on the New Set of Challenges for Post-Pandemic Cities
Voyage MIA: Exploring Life & Business with Rana Florida of The Creative Class Group
Blueprint Future: Creative CEO – George Yabu and Glenn Pushelberg on Decision-Making and Noble Pursuits
Creative Class Group
The Creative Class Group, founded by world renowned urbanist Richard Florida, is a global advisory firm composed of expert researchers, academics, and business strategists. Our proprietary data and research, gives companies and regions leading insights to achieve growth and prosperity.